Are you ready to boost your business's social media presence?
We've compiled a list of creative post ideas to help you with your social media strategy. Whether you're using Facebook, Instagram, TikTok, Twitter, LinkedIn, or YouTube, we have insights to help you identify the best strategy for your trade business.
Types of Social Media Posts
Social media content can be broadly classified into three categories:
Entertainment: Captures audience attention with fun or intriguing elements.
Education: Provides valuable information and insights.
Promotion: Focuses on marketing your services.
6 Social Media Post Ideas
Let’s explore some dynamic content ideas across these categories to enhance your social media strategy:
Before and After Transformations
Category: Promotion
Platforms: Instagram, TikTok
Display your efforts with visually appealing before and after photos or videos. This approach is especially appealing on Instagram and TikTok, where graphics rule.
Satisfying Videos
Category: Entertainment
Platforms: Instagram, TikTok
Share clips that meet expectations, such as flawless repairs or perfectly fitted sections. These videos frequently perform well because they tap into viewers' desire for satisfaction and refinement.
Horror Stories
Category: Educate
Platforms: Twitter, LinkedIn, Facebook
Share stories about difficult customer interactions without naming anyone, concentrating on the lessons learned and the professionalism demonstrated.
Celebrating Customers
Category: Educate
Platforms: LinkedIn, Twitter
Share good experiences with customers to highlight your exceptional customer service. This can be in forms of posting review cards or review carousals.
Learning from Mistakes
Category: Promote
Platforms: Instagram, YouTube, Twitter, LinkedIn
Admitting and demonstrating how you address mistakes helps foster trust and responsibility, making your company more relevant and trustworthy.
Funny Videos
Category: Entertain
Platforms: TikTok, Instagram
Share humorous content on occasion to highlight the fun aspects of your business environment, thereby making your company relatable.
Expanding your social media content across these categories allows you to reach a larger audience, increase interaction, and improve your online presence. To maximise your impact, select the appropriate platforms for each type of content.