Published

How long does SEO take?

While SEO can do wonders for your website, it’s not something that will get you results overnight. e’re going to outline what factors affect how long it might take for you to see results in the search rankings.

While SEO can do wonders for your website, it’s not something that will get you results overnight. Here, we’re going to outline what factors affect SEO and how long it might take for you to see results in the search rankings.

Top factors affecting SEO

There is a long list of factors that affect SEO, and some have more of an impact than others. However, it’s vital to understand what the major ones are in order to set your expectations accordingly in regard to the timeframe of seeing results.

Quality of content

Engaging and informative copy and images are essential. Your website should contain content that’s relevant to your target audience and their search intent as well as be easy to read and understand.

You should also keep in mind that Google recognises the expertise, authority and trust you build with your website. We advise you to write content you’re qualified to talk about, in the industry you specialise in.

Page speed

Google’s algorithm does not favour websites with slow loading speeds. There are tools available online to help you increase your website loading speed, but the best thing you can do for your site is make wise choices when it comes to image and file sizes.

Choice of keywords

It’s well-known that long-tail keywords are easier to rank for than more general short-tail keywords, and so if you choose to try and rank for the latter, you should expect competition to be tough and for the results to take a lot longer.

Keeping tabs on your SEO results

SEO can be a difficult thing to keep track of and measure, but there are a variety of tools and plugins online that are great to help show you what you’re doing right and where you could improve your content. Here at BUILT, we use the YOAST SEO plugin to help us with our work!

How long does SEO take to show the results you want?

We advise customers that it can take at the very least, 3-6 months for the results of SEO to start becoming apparent. It can vary from business to business and industry to industry, as differences in keyword competition can vary. However, while it does take time for SEO to come into effect, it’s one of the best long-term online marketing investments you can get involved in. It’s best to leave SEO work in the hands of an expert who specialises in the field – we appreciate it can be somewhat overwhelming!

Get in touch

Here at BUILT, we specialise in getting tradesmen found online. If you’re looking for an SEO expert to help you build your business, get in touch with us!

Join 1,000+ trades growing with BUILT

150+ 5 Star Reviews

9+ Years Industry Experience

136,634+ Leads Generated

"They've sort of done everything for me... stress-free, easy."

Jack Potter

Owner

Elements Carpentry Solutions

Matthew Ford

June 26, 2024

Google Analytics 4 (GA4) Guide

Google Analytics 4 (GA4) is revolutionising how tradesmen, like heating engineers, electricians, and builders, track and understand customer behaviour online. Learn more about it here.

Read post

Matthew Ford

June 18, 2024

Small Business Marketing Tools You Need

For busy tradesmen, the idea of crafting a marketing strategy can feel overwhelming - we outline the top tools you need to get your business seen!

Read post

Matthew Ford

June 12, 2024

Ways to Improve User Experience for Heating Engineers

A well-designed and user-friendly website can be a powerful tool for generating leads and converting them into satisfied customers. Read on to see how you can improve your website's user experience.

Read post

Matthew Ford

June 6, 2024

How To Get More Leads

Discover effective strategies to generate more leads for your trades business. Learn how to optimise your website, leverage content marketing, and focus on local SEO to attract and convert potential customers.

Read post